Gucci Group going green

The Gucci Group is going green big time next month, to coincide with the launch of a new movie about the plight of the planet Earth that is being sponsored by Gucci's parent, France's PPR Group.

Frida Giannini, the creative director of Gucci, has also designed a $185 limited-edition T-shirt made of organic cotton and natural dyes and Sergio Rossi is launching a stiletto shoe called the Eco Pump, whose sole and heel are made of liquid wood.At Bottega Veneta, there's a specially-designed environmental tote bag free for customers spending more than $1,500, and Alexander McQueen has come up with a signature scarf featuring a picture of the earth morphed into a skull.

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Source: CNN Money