Greenwashers get site of their very own
Green advertisers could soon get more eyeballs than they want.
Green advertisers could soon get more eyeballs than they want.
Enviromedia Social Marketing, which has been reporting from Bali for Environmental Leader, is launching the EnviroMedia Greenwashing Index and is calling on consumers to send examples of both good and bad green marketing campaigns.
The site will feature TV, print and online ads.
Visitors can then rank the ads.
